Effectiveness of advertisements focusing on woman
- SKU: 9787113427313
- Category: Business & Money, Pre Orders
INTRODUCTION Advertising is everywhere - in magazines, on television, in movie theaters, on countless web pages, on busses, in subways and on milk cartons. It is understood that any surface that will hold still long enough to be read is considered a potential advertising medium. Advertising is part of our daily cultural experiences and it is almost impossible to avoid them. The study of advertising is not just about what manufacturers say to consumers, but it is about how it is said. The influence of advertisements is far beyond a simple message about a product. Advertisements can introduce characters to the public imagination, make icons out of actors, generate new stories, etc.
Binding Type: Paperback
Author: Snigda Sukumar
Publisher: Inftotech
Published: 12/28/2022
ISBN: 9787113427313
Pages: 294
Weight: 0.87lbs
Size: 9.00h x 6.00w x 0.62d
INTRODUCTION Advertising is everywhere - in magazines, on television, in movie theaters, on countless web pages, on busses, in subways and on milk cartons. It is understood that any surface that will hold still long enough to be read is considered a potential advertising medium. Advertising is part of our daily cultural experiences and it is almost impossible to avoid them. The study of advertising is not just about what manufacturers say to consumers, but it is about how it is said. The influence of advertisements is far beyond a simple message about a product. Advertisements can introduce characters to the public imagination, make icons out of actors, generate new stories, etc.
Binding Type: Paperback
Author: Snigda Sukumar
Publisher: Inftotech
Published: 12/28/2022
ISBN: 9787113427313
Pages: 294
Weight: 0.87lbs
Size: 9.00h x 6.00w x 0.62d