Nudge: Improving Decisions about Health, Wealth, and Happiness Richard H. Thaler

Nudge: Improving Decisions about Health, Wealth, and Happiness

Author: Richard H. Thaler
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Book Title
Nudge: Improving Decisions about Health, Wealth, and Happiness
Author
Richard H. Thaler
ISBN
9780300122237
A New York Times bestseller with more than 1.5 million copies sold Named a Best Book of the Year by the Economist and the Financial Times "An essential read . . . loaded with good ideas that financial-service executives, policy makers, Wall Street mavens, and all savers can use."--John F. Wasik, Boston Globe "Save the planet, save yourself. Do-gooders, policymakers, this one's for you."--Newsweek Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. Nobel laureate Richard Thaler and legal scholar and bestselling author Cass Sunstein explain in this important exploration of choice architecture that, being human, we all are susceptible to various biases that can lead us to blunder. Our mistakes make us poorer and less healthy; we often make bad decisions involving education, personal finance, health care, mortgages and credit cards, the family, and even the planet itself. In Nudge, Thaler and Sunstein invite us to enter an alternative world, one that takes our humanness as a given. They show that by knowing how people think, we can design choice environments that make it easier for people to choose what is best for themselves, their families, and their society. Using colorful examples from the most important aspects of life, Thaler and Sunstein demonstrate how thoughtful "choice architecture" can be established to nudge us in beneficial directions without restricting freedom of choice. Nudge offers a unique new take--from neither the left nor the right--on many hot-button issues, for individuals and governments alike. This is one of the most engaging and provocative books to come along in many years.Binding Type: HardcoverAuthor: Richard H. Thaler, Cass R. SunsteinPublisher: Yale University PressPublished: 04/08/2008ISBN: 9780300122237Pages: 293Weight: 1.25lbsSize: 9.40h x 6.50w x 1.20dAward: IndieFab awards - Second PlaceReview Citations: New Yorker (The) 02/25/2008 pg. 78Time 04/14/2008 pg. 76Library Journal 05/01/2008 pg. 86New York Review of Books 06/12/2008 pg. 30Newsweek 06/30/2008 pg. 60Science 07/11/2008 pg. 203New York Times Book Review 08/24/2008 pg. 13Newsweek 02/23/2009 pg. 14
A New York Times bestseller with more than 1.5 million copies sold

Named a Best Book of the Year by the Economist and the Financial Times

"An essential read . . . loaded with good ideas that financial-service executives, policy makers, Wall Street mavens, and all savers can use."--John F. Wasik, Boston Globe

"Save the planet, save yourself. Do-gooders, policymakers, this one's for you."--Newsweek

Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. Nobel laureate Richard Thaler and legal scholar and bestselling author Cass Sunstein explain in this important exploration of choice architecture that, being human, we all are susceptible to various biases that can lead us to blunder. Our mistakes make us poorer and less healthy; we often make bad decisions involving education, personal finance, health care, mortgages and credit cards, the family, and even the planet itself.

In Nudge, Thaler and Sunstein invite us to enter an alternative world, one that takes our humanness as a given. They show that by knowing how people think, we can design choice environments that make it easier for people to choose what is best for themselves, their families, and their society. Using colorful examples from the most important aspects of life, Thaler and Sunstein demonstrate how thoughtful "choice architecture" can be established to nudge us in beneficial directions without restricting freedom of choice. Nudge offers a unique new take--from neither the left nor the right--on many hot-button issues, for individuals and governments alike. This is one of the most engaging and provocative books to come along in many years.

Binding Type: Hardcover
Author: Richard H. Thaler, Cass R. Sunstein
Publisher: Yale University Press
Published: 04/08/2008
ISBN: 9780300122237
Pages: 293
Weight: 1.25lbs
Size: 9.40h x 6.50w x 1.20d
Award: IndieFab awards - Second Place

Review Citations: New Yorker (The) 02/25/2008 pg. 78
Time 04/14/2008 pg. 76
Library Journal 05/01/2008 pg. 86
New York Review of Books 06/12/2008 pg. 30
Newsweek 06/30/2008 pg. 60
Science 07/11/2008 pg. 203
New York Times Book Review 08/24/2008 pg. 13
Newsweek 02/23/2009 pg. 14
A New York Times bestseller with more than 1.5 million copies sold

Named a Best Book of the Year by the Economist and the Financial Times

"An essential read . . . loaded with good ideas that financial-service executives, policy makers, Wall Street mavens, and all savers can use."--John F. Wasik, Boston Globe

"Save the planet, save yourself. Do-gooders, policymakers, this one's for you."--Newsweek

Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. Nobel laureate Richard Thaler and legal scholar and bestselling author Cass Sunstein explain in this important exploration of choice architecture that, being human, we all are susceptible to various biases that can lead us to blunder. Our mistakes make us poorer and less healthy; we often make bad decisions involving education, personal finance, health care, mortgages and credit cards, the family, and even the planet itself.

In Nudge, Thaler and Sunstein invite us to enter an alternative world, one that takes our humanness as a given. They show that by knowing how people think, we can design choice environments that make it easier for people to choose what is best for themselves, their families, and their society. Using colorful examples from the most important aspects of life, Thaler and Sunstein demonstrate how thoughtful "choice architecture" can be established to nudge us in beneficial directions without restricting freedom of choice. Nudge offers a unique new take--from neither the left nor the right--on many hot-button issues, for individuals and governments alike. This is one of the most engaging and provocative books to come along in many years.

Binding Type: Hardcover
Author: Richard H. Thaler, Cass R. Sunstein
Publisher: Yale University Press
Published: 04/08/2008
ISBN: 9780300122237
Pages: 293
Weight: 1.25lbs
Size: 9.40h x 6.50w x 1.20d
Award: IndieFab awards - Second Place

Review Citations: New Yorker (The) 02/25/2008 pg. 78
Time 04/14/2008 pg. 76
Library Journal 05/01/2008 pg. 86
New York Review of Books 06/12/2008 pg. 30
Newsweek 06/30/2008 pg. 60
Science 07/11/2008 pg. 203
New York Times Book Review 08/24/2008 pg. 13
Newsweek 02/23/2009 pg. 14