Speechwriting in Theory and Practice Jens E. Kjeldsen

Speechwriting in Theory and Practice

Author: Jens E. Kjeldsen
$35.99 3599
140 items In Stock
  • Successful pre-order.Thanks for contacting us!
  • Order within
Book Title
Speechwriting in Theory and Practice
Author
Jens E. Kjeldsen
ISBN
9783030036843
This book provides students, researchers, and practitioners of speechwriting with a unique insight in the theory, history, and practice of speechwriting. The combination of theory and practice with case studies from the United States and Europe makes this volume the first of its kind. The book offers an overview of the existing research and theory, analysing how speeches are written in political and public life, and paying attention to three central subjects of contemporary speechwriting: convincing characterization of the speaker, writing for the ear, and appealing with words to the eye. Chapters address the ethics and the functions of speechwriting in contemporary society and also deliver general instructions for the speechwriting process. This book is recommended reading for professional speechwriters wishing to expand their knowledge of the rhetorical and theoretical underpinnings of speechwriting, and enables students and aspiring speechwriters to gain an understanding of speechwriting as a profession.Binding Type: PaperbackAuthor: Jens E. Kjeldsen, Amos Kiewe, Marie LundPublisher: Palgrave MacMillanPublished: 03/26/2019ISBN: 9783030036843Pages: 202Weight: 0.57lbsSize: 8.27h x 5.83w x 0.45d
This book provides students, researchers, and practitioners of speechwriting with a unique insight in the theory, history, and practice of speechwriting. The combination of theory and practice with case studies from the United States and Europe makes this volume the first of its kind. The book offers an overview of the existing research and theory, analysing how speeches are written in political and public life, and paying attention to three central subjects of contemporary speechwriting: convincing characterization of the speaker, writing for the ear, and appealing with words to the eye. Chapters address the ethics and the functions of speechwriting in contemporary society and also deliver general instructions for the speechwriting process. This book is recommended reading for professional speechwriters wishing to expand their knowledge of the rhetorical and theoretical underpinnings of speechwriting, and enables students and aspiring speechwriters to gain an understanding of speechwriting as a profession.



Binding Type: Paperback
Author: Jens E. Kjeldsen, Amos Kiewe, Marie Lund
Publisher: Palgrave MacMillan
Published: 03/26/2019
ISBN: 9783030036843
Pages: 202
Weight: 0.57lbs
Size: 8.27h x 5.83w x 0.45d
This book provides students, researchers, and practitioners of speechwriting with a unique insight in the theory, history, and practice of speechwriting. The combination of theory and practice with case studies from the United States and Europe makes this volume the first of its kind. The book offers an overview of the existing research and theory, analysing how speeches are written in political and public life, and paying attention to three central subjects of contemporary speechwriting: convincing characterization of the speaker, writing for the ear, and appealing with words to the eye. Chapters address the ethics and the functions of speechwriting in contemporary society and also deliver general instructions for the speechwriting process. This book is recommended reading for professional speechwriters wishing to expand their knowledge of the rhetorical and theoretical underpinnings of speechwriting, and enables students and aspiring speechwriters to gain an understanding of speechwriting as a profession.



Binding Type: Paperback
Author: Jens E. Kjeldsen, Amos Kiewe, Marie Lund
Publisher: Palgrave MacMillan
Published: 03/26/2019
ISBN: 9783030036843
Pages: 202
Weight: 0.57lbs
Size: 8.27h x 5.83w x 0.45d